Swarmcast Live Optimizes Internet Video for Major Sports and Entertainment Events

Multi-Source Streaming Technology Enables High-Definition (HD) Quality for Live Events Online

MINNEAPOLIS (July 31, 2007) - Swarmcast, the provider of multi-source streaming technology for high-quality online video delivery, today released the Swarmcast Live streaming solution for content creators and distributors. Powered by Swarmcast's multi-source streaming technology, Swarmcast Live enables the reliable distribution of HD-quality, high-action streaming video. The Swarmcast Live solution works seamlessly with content providers' existing Digital Rights Management (DRM) systems, and can easily integrate with a host of media player technologies.

Swarmcast Live accelerates the rapid growth of Internet video by providing a platform for streaming live events, such as sports and concerts. The solution eliminates stalled video and rebuffering, allows viewers to pause live events, and enables high-quality, live video streaming over standard broadband

"Multi-source streaming scales to accommodate high-quality video delivery to global audiences, which will be of vital concern to content providers during major global events like the 2008 Beijing Olympics," said Justin Chapweske, founder and CEO of Swarmcast. "Swarmcast Live enables the streaming of long-form, live video content to global audiences, without compromising video quality and reliability. It delivers the high-quality that viewers expect from traditional broadcast television, all while effectively managing delivery costs."

Swarmcast employs its patented multi-source streaming technology to ensure the reliability and quality of live video. The Swarmcast Live solution aggregates packets of data from multiple sources in real-time. Swarmcast Live streams video content over standard HTTP infrastructure, and by blending resources, allows content providers to stream high-quality video on a global scale.

"As the Internet video market continues to expand, we will witness a shift in consumers' appetites from snack-sized news clips to long-form sports and entertainment content," said Frank Dickson, principal analyst at iSuppli Corporation. "For content providers to successfully transition to long-form and live video, they will need to meet consumers' expectations of increasingly higher levels of video quality, in terms of quality of picture, full-screen display and uninterrupted play. Swarmcast Live has an innovative approach to provide live streaming video in high-quality resolutions reliably, a necessary requirement to bring Internet content from the PC to the living room."

Swarmcast Live fortifies live streaming video by streaming packets of content from multiple servers simultaneously and optimizing users' incoming broadband connections. It provides unprecedented reliability, and gives content providers the opportunity to stream high-quality video over the Internet.

Swarmcast is the pioneer and provider of multi-source streaming technology for the delivery of full-screen High Definition quality video over standard broadband.

Swarmcast is enabling a new era of Internet video by providing the high-quality viewing experience that consumers demand and content providers can monetize.

Swarmcast's multi-source streaming utilizes bandwidth from multiple servers and aggregates packets of information from each of them in real-time, providing high-quality, scalable video streaming.

Swarmcast enables service providers to deliver high demand content and live streaming to large-scale global audiences.

Swarmcast is privately held and funded by Bridge Capital Fund (BCF) and Nippon Venture Capital.

For more information about Swarmcast, please visit www.swarmcast.com.

Contact
Ronjini Mukhopadhyay
LEWIS PR
415 992 4400
Swarmcast@LewisPR.com